MAAJABU YA MTANDAONI,BOFYA HAPO CHINI HUTAAMINI MACHO YAKO
Business
competition
are companies that have “inferior” products compared to yours.
Technology
competition
– these are your friends and colleagues, both worldwide and next door, who are
working in your scientific field and who may “surpass” you if you don’t keep
up.
Look for:
1)Existing inferior legacy products that
are too costly
to change,
2)Products that customers are used to, and
will not change.
3)Other technologies that meet the
customer’s needs,
YOU
have to recognize what kind of competition is out there, who the companies are,
and HOW
YOUR COMPANY
(NOT
YOUR TECHNOLOGY) will beat them.
Customers
don’t always buy the best or the cheapest.
Superior
technology is not
always better for the customer.
If the competition takes away part
of what you consider to be your market share then, in the business world, you
are considered to be losing money to your competition.
…This
is often difficult to grasp,
because usually we do not believe we lost money that we never
had.
But in the business world it means
that you are not doing as well as you said you would, and as a consequence your
investor is losing the money he thought he would be earning – because
you projected it.
When you do
not meet an expected projection there can be serious consequences
for the Management Team.
I
know you will do a superb job here.
But the one thing that you may
miss, which is very important to state
about your technology is:
• What is your unique technology advantage, and
• How will your technology beat
the competition.
Take the writing of the Marketing
section of your Business Plan very seriously.
I cannot over emphasize the importance of a good Marketing Plan.
The Marketing Plan is the engine of your company!
It takes a market to create a company.
Let
me be perfectly clear:
WITHOUT A MARKET,
THE BUSINESS PLAN IS WORTHLESS!
TAFADHALI SHARE HABARI HII KWA RAFIKI ZAKO HAPO CHINI ILI IWAFIKIE NA WENGINE PIA
Pig industry sustains livelihoods of many families in Kenya. Pig rearing has been one of wellestablishedindustry
in Kenya following growing export markets and increasing number of health
conscious consumers. Pig production if efficiently managed has great potentials for increasing
protein supply in Kenya. Smallholder pig farms in Tharaka-Nithi County have been facing
varying and dismal profits. The main objective of this study will be to establish which
institutional arrangements and management factors affect the profit efficiency of small-holder
pig farmers in Tharaka-Nithi County. A multi-stage purposive sampling technique will be
adopted to collect cross sectional data of eighty (80) smallholder pig farmers in Maara
Constituency by the use of semi-structured interview schedules. The work will employ Data
Envelopment Analysis to come up with profit efficiency rankings among the farmers and
stochastic frontier profit function will be used to analyze the factors that affect profit efficiency.
The data will be processed using STATA and DEA Frontier packages. The findings could be
useful to the stakeholders of the pig industry sub sector to formulate policies pertaining to pig
enterprise inputs, marketing issues and financial products and also can establish benchmarks
which can be used as a package for enhancing and stabilizing profit efficiencies of smallholder
pig farmers which in turn could help improve the Kenya economy.
An Overview of Livestock Sub-sector in Kenya Perspectives, Opportunities and Innovations for Market Access for Market Access for Pastoral Producers Recent statistics point that the livestock sub-sector in Kenya accounts for approximately 10% of the National Gross Domestic Product (GDP). This is 30% of the agricultural GDP. It employs about 50% of the national agricultural workforce and about 90% of the ASAL workforce. 95% of ASAL household income comes from this sub-sector. This is despite the fact that the sector receives only 1 % of the total annual budget allocation. The livestock resource base is estimated at 60 million units comprising of 29 million indigenous and exotic chicken, 10 million beef cattle, 3 million dairy and dairy crosses, 9 million goats, 7 million sheep, 0.8 mi camels, 0.52 mi donkeys and 0.3 million pigs. (Strategy for Revitalizing Agriculture (SRA) 2003) Kenya is broadly self-sufficient in most livestock products but is a net importer of red meat mostly inform of on-the-hoof animals trekked across the porous boundaries of neighbouring countries- Somalia, Ethiopia, Sudan, Uganda and Tanzania. Livestock supply in Kenya results from a complex set of interactions between Kenya and its neighbours and the traditional Middle East market and their respective livestock populations, demand and market prices. Kenya is part of a regional market where livestock flow according to markets and price differentials in a liberalized system throughout the region as a whole and where Nairobi represents a focus of demand for the region Supply of red-meat from domestic cattle, shoats and camels falls short of demand, and is almost permanently augmented by a traditional livestock trade drawn in from neighbouring countries, especially Somalia, Tanzania, Sudan and Ethiopia in varying quantities according to demand, which maintains a supply/demand
[1.6MB]SIJAAMINI WEMA SEPETU ANACHOKIFAYA HAPO KWENYE HII VIDEO BOFYA UONE
